Logos, screenshots, the patent, founder bios, and the market context behind US 12,109,041 B2. Everything press and partners need to cover BAM.
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Quick facts
| Name | BAM — Biometric Awareness Monitor |
| Founded | 2020 (provisional patent) |
| Patent | US 12,109,041 B2 (October 8, 2024) |
| Platform | Apple Vision Pro (visionOS 2.0+) |
| Companion device | Apple Watch (recommended) |
| Modes | Wellness · Therapy · Performance |
| Inventors | Gonzalo De La Torre · Marianna Budnikova · Daniel Thurber |
| HQ | Idaho / Washington |
Boilerplate
Short (1 line)
BAM is the first patented biometric-awareness training platform, built for Apple Vision Pro.
Medium (50 words)
BAM is a patented biometric-awareness training platform for Apple Vision Pro. It pairs live Apple Watch data with a voice AI companion that adapts to your real physiological state — wellness, therapy, or performance — backed by US Patent 12,109,041.
Long (100 words)
BAM (Biometric Awareness Monitor) is the practiced implementation of US Patent 12,109,041 B2 — a method for monitoring, evaluating, and training physiological response to stimulation through a closed-loop system. Built for Apple Vision Pro and paired with Apple Watch, BAM streams heart rate, breath, oxygen, and stress into a spatial 3D wireframe and a voice AI companion. The AI adapts across three modes — Wellness for homeostasis, Therapy for somatic awareness, Performance for athletic optimization. Founded by Gonzalo De La Torre, Marianna Budnikova, and Daniel Thurber. Headquartered in Idaho and Washington.
Market context
Apple Vision Pro install base
- US: ~400,000 units shipped (Bloomberg / Counterpoint, 2026 est.)
- Global: ~750,000 units
- Demographic: 30–50, tech-forward, high household income, deep Apple-ecosystem users
Apple Watch install base
- ~120 million active worldwide
- Apple Watch × Vision Pro overlap: ~95%
- The vast majority of Vision Pro buyers already wear an Apple Watch
Wellness app market
- US wellness app market: $5.6B (2024) → ~$10B (2028) per Statista
- Mindfulness/meditation segment: 12% YoY growth
- Premium voice-AI wellness apps: $400M+ combined ARR (Calm, Headspace, BetterHelp)
BAM addressable market
- TAM: Vision Pro × Apple Watch overlap = ~700,000 users
- SAM: Biometric-aware wellness seekers = ~210,000 (30% of TAM)
- Growth horizon: Vision Pro forecast at 5–10M units by 2028
- BAM scales linearly with Vision Pro adoption
Competitive positioning
| Category | Examples | Limitation |
|---|---|---|
| Meditation apps | Calm, Headspace | Content libraries — not biometrically aware |
| Biometric trackers | Whoop, Oura | Track only — no real-time AI guidance |
| Breathwork apps | Wim Hof Method | Single modality — no spatial or AI dimension |
| BAM | — | Biometric-aware + real-time AI + Vision Pro spatial = no direct competitor |
Why now
2020
Provisional patent filed
2024
Vision Pro launched · Patent issued
2025
OpenAI Realtime API went GA
2026
BAM ships on Vision Pro
Press contact
For interviews, exclusives, and press inquiries:
press@biometricawarenessmonitor.com
Response time: within 48 business hours.
The story behind the patent.
Read about the three inventors who waited four years for the hardware to catch up.